Friday, 8 August 2008

Help I Need Help

A small company who wanted to make solving minor problems such as small cuts and headaches, simple and inviting. They designed friendly looking packaging for paracetamol and bandages, things you normally wouldn't look twice at. The company has simply "stripped away some of the complexity and fear mongering of the health industry". The packaging is also made from 100% recycled materials.

My favourite part of the website however is the section called 'help I am bored', which creates stupid problems such as 'help I'm topless' or 'help I'm drunk', and provides you with equally stupid, funny ways to overcome this problem. My personal favourite is the one for 'help I feel horny', the pop up being...
There are only 16 problems, I think they need more because they are very funny and fit in nicely with the theme of 'minor problems'. You can also buy help t-shirts...where you can personalise it and make your own problem for the front.
The company probably only started out making the packaging, but I like how they have created this whole help 'personality', to make an entire website.

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