Here's the link...http://unlimited.orange.co.uk/flash/go
Thursday, 18 September 2008
Good Things Should Never End
A never ending website to promote Orange's range of unlimited products. Again it is an excellent use of the medium...an interactive way to get their main selling point of 'unlimited offers' across... I think it would perhaps be more entertaining if the images/characters varied as you scrolled further and further down, but it is still bright, playful, and entertaining to play around with.
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I visited this site after reading your post. Orange are superb at trapping the viewer so that once they start watching the ad they just have to watch it all the way through. However i wasn't really interested in the orange sim card, was more taken with all the little characters along the way. never mind, but still a lovely piece of advertising.
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